Comments on: Grey gets my middle finger. http://www.transplant-1.com/blogorama/grey-gets-my-middle-finger/ advertising, branding, copy, art direction, design, commentary Wed, 21 Jul 2010 18:03:11 -0400 http://wordpress.org/?v=2.8.4 hourly 1 By: Michael Calienes http://www.transplant-1.com/blogorama/grey-gets-my-middle-finger/comment-page-1/#comment-685 Michael Calienes Thu, 11 Jun 2009 12:56:07 +0000 http://www.transplant-1.com/blogorama/?p=882#comment-685 hey jamie -- i agree with you but did you hear about norwegian cruise line's gorgeous campaign back in the 90s? goodby was the agency; herb ritz was the photographer/ director; customers rebelled because the reality didn't match the advertising. overpromising is a valid concern but it shouldn't be an excuse from crappy work. and i know -- we've all been there. it's always good to err on the side of underpromising and overdelivering. thanks for coming in and posting a response. i appreciate your feedback. hope all's well with you. hey jamie — i agree with you but did you hear about norwegian cruise line’s gorgeous campaign back in the 90s? goodby was the agency; herb ritz was the photographer/ director; customers rebelled because the reality didn’t match the advertising. overpromising is a valid concern but it shouldn’t be an excuse from crappy work. and i know — we’ve all been there. it’s always good to err on the side of underpromising and overdelivering. thanks for coming in and posting a response. i appreciate your feedback. hope all’s well with you.

]]> By: JamieB http://www.transplant-1.com/blogorama/grey-gets-my-middle-finger/comment-page-1/#comment-681 JamieB Fri, 05 Jun 2009 02:12:00 +0000 http://www.transplant-1.com/blogorama/?p=882#comment-681 Michael, first time on your blog. A lot of intriguing perspectives. This one reminds me of the continual battle between brands and their corporate compliance teams. Agencies develop impactful creative and messaging, only to be dumbed down and muted by brands who are concerned about overpromising. The result is all-to-often ads that are more or less 'grey' in nature. I agree with your sentiment especially in this scenario. Michael, first time on your blog. A lot of intriguing perspectives.
This one reminds me of the continual battle between brands and their corporate compliance teams.

Agencies develop impactful creative and messaging, only to be dumbed down and muted by brands who are concerned about overpromising. The result is all-to-often ads that are more or less ‘grey’ in nature. I agree with your sentiment especially in this scenario.

]]> By: Lou http://www.transplant-1.com/blogorama/grey-gets-my-middle-finger/comment-page-1/#comment-669 Lou Mon, 11 May 2009 14:49:22 +0000 http://www.transplant-1.com/blogorama/?p=882#comment-669 absolutely, positively...spot on. absolutely, positively…spot on.

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